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| Marginalia...are students discouraged from "thinking outside the box?" |
“"Each aspect...involves choice" (p. 132). To me, that fragmented quote encapsulates the entire text. As I went through the examples, I was struck by how traditional academic essay formats reflect the very tenets which "rational" meaning making teaches. Unchanging lines of simple, identical text void of color or diversity do not compel the reader to consider the context of the piece. Instead, the reader receives the unconscious message that context is irrelevant, and only the non-physical ideas, the concepts or theories addressed within matter. Even margins imply that the text's meaning is easily encapsulated, existing as a stand-alone entity and not worthy of critical analysis on the situatedness of the piece. The format of parallel lines, each page mirroring the others, makes the reader disregard materiality and temporality. We become lost in the lofty ideas, and forget to make connections, to consider the author's narrative paradigm and contextual intent-- we forget the author breathes, hurts, longs, laughs, and most importantly, wants.”
I hold these same ideas in mind now. Bernhardt does a nice job demonstrating the rhetorical effectiveness of visual layout within text. The physical arrangement of text can point towards certain sections, appeal to wide audiences, compact information, and purposefully guide the reader through a piece of writing. Bernhardt ends by encouraging students and teachers to study and experiment with visual text, and explore the potentials and capability for creativity and effective communication therein. I believe Bernhardt’s mission is valid, but equally important is the notion of exclusion—where is the visual purposefully ignored or subverted? Like my commentary on Wysocki, we can learn and see incredible implicit messages if we look at places where we usually overlook—blank margins, for example.
If punctuation is “illustrations without pictures” (p. 283),
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| ...because I have always wanted to post this, but lacked the proper textual environment. |
The very conventions we take as “normal,” ”universal,” or “obvious” were chosen and created with a purpose, even if that purpose was to subvert critical analyzation of the choosing. Wysocki notes how the acts we take to move through a text speak volume about the relationship of the textual elements therein, as well as the relationship between reader and text that the text asks or expects through its layout. It is important that we recognize the implicit value a period (rather than an exclamation mark!) implies, not so that we can go on rampages of punctuation-less writing (which is very confusing, simply read A Pickle for the Knowing Ones or Plain Truth in a Homespun Dress by Timothy Dexter, an autobiography written without punctuation) but simply so that we can see the subconscious binds which constrain our language. Then, after seeing we can choose whether to keep or to disregard...whether to operate within the existing conventions or push outside of them...whether it is important to call to attention such conventions or let them be...a question which will inevitably shape the type of writings we create.


Anjeli,
ReplyDeleteFirst of all, COMMA SUTRA!!! It took me a moment to figure it out but when I did I thought it was friggin hilarious. And your comments on punctuation were quite reflective also. You make a good point: “where are all the exclamations in academic writing? Isn’t anyone excited about all this knowledge?” Your comments elicit some interesting thoughts. Why is academic writing so formal and often bland? It’s like it gets so intense that it becomes completely boring. Often the most hardcore rhetorical studies just bore me to tears. It’s not because I’m not interested in rhetoric and philosophy, it’s because the topic becomes so complicated and intricate that it makes my brain want to puke sometimes. Why can’t more things be written less academically? I think that’s why I loved McCloud’s comic book so much. Academic writing never has: Pow!! The fun stuff, and exclamations like: FULL CAPS & ten$ion, silence and trailing off… visual aesthetics and such. Academic writing lacks visual creativity. That’s why we are having so much fun with this class is because we get to play with the visual creativity that we don’t really get to do in academic writing. Great post! Cheers :)